Park at a mall and you advertise while shopping. You could park at a restaurant and let your vinyl car decals advertise you while you have lunch. This means you can advertise in other local areas without paying to have billboards put up. They may remember it when they have a specific need later on. While there’s no guarantee that they will follow up by visiting your website or store right away, they still become aware of your brand. Whoever sees it will learn about your company. It’s a passive form of advertising-you’re not putting a flyer in a potential customer’s hand-but there’s also no action you have to take. You’re advertising wherever you park your vehicle. With a vinyl car decal or wrap, though, you’re not locked into one area. You could spend a lot of money on a brand awareness campaign but see very little return. If you put them in the wrong place, they may not perform as expected. You have to carefully choose where you put these marketing tools. Vinyl Car Decals Let You Advertise Wherever You GoĪnother drawback to billboards, plus banners and flyers, is that they’re stationary. You’re not renting space or putting up temporary flyers. As far as small business advertising goes, this is one of the best investments you can make in regard to how long it lasts. The inks used in printing are designed to retain their vibrancy despite the hours your vehicle will spend in the sun. The vinyl used is very high-quality, and it takes a lot to damage it. With a vehicle wrap or decal, though, you can advertise for months or even years. You may only have 30 days of advertising. It may be cheaper than renting a billboard, especially billboards located at very busy intersections.īillboards are often rented out for specific periods of time, too. You may be wondering “how much does it cost to vinyl wrap a car?” It’s very affordable, though prices do vary depending on the size of your vehicle and if you want it fully wrapped or just want to apply a decal. People will take note, especially if you park at the edge of the lot or up front where one or both sides of the vehicle can be clearly seen. Add a large decal with your company name or apply a full-body wrap with bright colors and other images, though, and your vehicle will stand out. No one’s looking at yet another white SUV, red truck, or blue van in a parking lot with dozens of other vehicles that look similar. However, unless it’s a really expensive car or has a unique paint color, few people pay any attention to it. When you park somewhere, a lot of people see your car. All you need to do is add a few vinyl car decals or even do a full vehicle wrap. While you’re rightfully hesitant to paint anything on your car so you don’t damage it, there are ways you can turn it into a moving billboard. However, if you think about it, they’re essentially a blank canvas. Let’s take a look at the basics of vehicle advertising and how it can help you grow your customer base.įew people think about their cars as something they could leverage for promotional purposes. If you’ve never looked into what car decals offer or how they work, you may be surprised at what a great investment they are. These decals help you promote your business wherever you are, and they’re very affordable. One of the newest options is to put vinyl car decals on your vehicle. While even online advertising is something of a given now instead of being innovative, there are some new ways of marketing your company. Almost every business does some kind of online promotion, even if it’s just claiming their Google listing or making a Facebook page. You can send out mailers and put up flyers. There are many different ways you can promote your business.
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